For college applicants, the essay is the place to showcase their writing skills and let their unique voice shine through.

“The essays are important in part because this is a student’s chance to really speak directly to the admissions office,” says Adam Sapp, assistant vice president and director of admissions at Pomona College in California.

Prospective college students want their essay, sometimes called a personal statement, to make a good impression and boost their chances of being accepted, but they have only several hundred words to make that happen.

This can feel like a lot of pressure.

“I think this is the part of the application process that students are sometimes most challenged by,” says Niki Barron, associate dean of admission at Hamilton College in New York, “because they’re looking at a blank piece of paper and they don’t know where to get started.”

That pressure may be amplified as many colleges have gone test optional in recent years, meaning that ACT and SAT scores will be considered if submitted but are not required.essay writting service  Other schools have gone test-blind and don’t consider such scores at all. In the absence of test scores, some admissions experts have suggested that more attention will be paid to other parts of an application, such as the essay.

But just as each applicant is unique, so are college admissions policies and priorities.

“Being test optional hasn’t changed how we use essays in our selection process, and I wouldn’t say that the essay serves as a substitute for standardized test scores,” Barron wrote in an email. “A student’s academic preparation for our classroom experience is always front and center in our application review process.”

On June 29, 2023, the Supreme Court ruled against college admissions policies that consider an applicant’s race. The ruling, though, does not prohibit students from writing essays on how their race has affected them, which experts say could significantly affect how students approach this portion of their applications.

Essay-writing tips offered by experts emphasize the importance of being concise, coherent, congenial, unique, honest and accurate. An applicant should also flex some intellectual muscle and include vivid details or anecdotes.

From brainstorming essay topics to editing the final draft, here’s what students need to know about crafting a strong college application essay.